Social Media
Dig Deeper into Social Media
Social media has become an integral part of our daily lives, and higher education institutions can leverage this powerful tool […]
- By Will
Social media has become essential for higher education institutions looking to connect with potential students and boost enrollment. In this […]
- By Will
Get the newsletter search marketers rely on.
Attend our events
- June 19–20, 2025: Pubcon Pro 2025
- March 2025: Zenith 2025 Conference
- March 10–11, 2025: SMX Master Class: Generative Engine Optimization
Search Influence is a nationally recognized digital marketing agency with deep expertise in higher education. Their data-driven strategies help institutions boost online visibility, attract more qualified students, and achieve measurable enrollment goals. Trusted by colleges and universities nationwide, Search Influence delivers proven results through SEO, paid ads, and analytics.
Webinars
Intelligence reports
Carnegie Higher Ed SEO Benchmarks 2024
Higher Ed Marketing Trends: AI, Digital Ads & Enrollment Challenges
Bold Moves in Higher Ed Marketing: AI, Google Ads, and Creative Strategy
2024 Higher Ed Marketing Metrics Benchmarks Research Report (with UPCEA)
Not Tracking Cost Per Inquiry? Expect Budget Waste
Turn Data Into Decisions With Your 2025 KPI Dashboard