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Marketing Industry Associations

Many industry associations cater to the marketing field, including:

  1. American Advertising Federation (AAF)
  2. American Marketing Association (AMA)
  3. Direct Marketing Association (DMA)
  4. Interactive Advertising Bureau (IAB)
  5. Public Relations Society of America (PRSA)
  6. Society for Marketing Professional Services (SMPS)
  7. Association of National Advertisers (ANA)
  8. Word of Mouth Marketing Association (WOMMA)
  9. B2B Marketing
  10. Content Marketing Institute (CMI)

These associations provide services and support to marketing professionals, including professional development opportunities, networking events, and industry news and resources.

Check out our Higher Education Marketing FAQ (Frequently Asked Questions).

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