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Common Themes: Surprising Points: How to Effectively Market a Higher Ed Institution on a Tight Budget During Inflation publish.cascadecms.com https://publish.cascadecms.com/web/hhsite/blog/2024/how-to-effectively-market-a-higher-ed-institution-on-a-tight-budget-during-inflation.html Synopsis: Background Resources: Noteworthy Positions: Summary and Takeaways: Finding a Higher Ed Marketing Agency: What You Need to Know EducationDynamics https://www.educationdynamics.com/finding-higher-ed-marketing-agency Synopsis: Summary & Takeaways: Finding the right marketing agency for higher education institutions requires … Read more

Common Themes Surprising Points Gen-Z: Mastering Education Marketing for the Digital Natives Higher Education Marketing https://www.higher-education-marketing.com/blog/decoding-gen-z-mastering-education-marketing-for-the-digital-natives Synopsis: Background resources: Takeaways: Guide to LinkedIn CTV Ads | Carnegie—Higher Ed Marketing & Enrollment Carnegie—Higher Ed Marketing & Enrollment https://www.carnegiehighered.com/blog/how-to-use-linkedin-ctv-ads Synopsis: LinkedIn, the professional networking platform, has introduced a new feature allowing advertisers to target its audience through … Read more

Common themes: Surprising points: Top Ways to Market Higher Education Programs and Majors moderncampus.com https://moderncampus.com/blog/how-to-market-university-programs.html Synopsis: In this article, the author discusses strategies for effectively marketing university programs. They emphasize the importance of understanding the target audience and tailoring marketing messages to resonate with their needs and aspirations. The author also advocates for leveraging various … Read more

Common Themes Surprising Points Mastering FAB in Education Marketing: Transforming Features into Student Success Stories Higher Education Marketing https://www.higher-education-marketing.com/blog/mastering-fab-in-education-marketing-transforming-features-into-student-success-stories Synopsis: Unique or Noteworthy Positions: Summary and Takeaways: The Best Content Marketing Strategies for Higher Education moderncampus.com https://moderncampus.com/blog/content-marketing-for-higher-education.html Synopsis: This article provides insights into the importance of content marketing for higher education institutions. The author highlights … Read more

Common themes: Surprising points: Designing a High-Converting Admissions Funnel from Prospect to Student Higher Education Marketing https://www.higher-education-marketing.com/blog/mastering-the-art-of-enrollment-designing-a-high-converting-admissions-funnel-from-prospect-to-student Summary: This article explores the process of designing an admissions funnel that converts prospects into students in higher education institutions. It emphasizes the importance of understanding the student journey and implementing effective strategies at each stage of the … Read more

Common themes: Surprising points: Next Level Strategies in CRM for Higher Education: Advanced Data Integration and Engagement Analytics Higher Education Marketing https://www.higher-education-marketing.com/blog/next-level-strategies-in-crm-for-higher-education-advanced-data-integration-and-engagement-analytics Synopsis: Background resources: Noteworthy positions taken by the author: Summary and takeaways: Higher Ed Marketing Metrics Research Study: What Gets Measured Gets Managed – UPCEA and Search Influence (March 2024) – UPCEA UPCEA … Read more

Common themes: Surprising points: How to Optimize for SGE, Google’s AI Feature | Carnegie—Higher Ed Marketing & Enrollment Carnegie—Higher Ed Marketing & Enrollment https://www.carnegiehighered.com/blog/how-to-optimize-higher-education-websites-for-googles-ai-powered-search-generative-experience Synopsis: Background resources cited: Unique or noteworthy positions: Summary with takeaways: SEO for Universities and Colleges Higher Education Marketing https://www.higher-education-marketing.com/blog/future-proofing-seo-for-universities-and-colleges Future-Proofing SEO for Universities and Colleges Understanding SEO and Organic Enrollment … Read more

Common Themes: Surprising Points: 7 Reasons Your School Facebook Posts Aren’t Getting Likes Higher Education Marketing https://www.higher-education-marketing.com/blog/7-reasons-your-school-facebook-posts-arent-getting-likes Synopsis: Background resources: Unique/noteworthy positions: Summary with takeaways: Leveraging Digital Marketing Campaign Data to Drive Continuous Improvement Ruffalo Noel Levitz https://www.ruffalonl.com/blog/enrollment/leveraging-digital-marketing-campaign-data-to-drive-continuous-improvement Synopsis: In this article, the author explores the importance of leveraging data from digital marketing campaigns to … Read more

Common Themes: Surprising Points: Targeting Gen Z: A Marketing Guide For Higher Ed unincorporated https://blog.unincorporated.com/targeting-gen-z-marketing-guide-higher-ed Synopsis: Key Takeaways: Unique School Newsletter Ideas for Enhancing K-12 School Engagement Higher Education Marketing https://www.higher-education-marketing.com/blog/unique-school-newsletter-ideas-for-enhancing-k-12-school-engagement How AI is Impacting SEO for Schools — Little Foxes Marketing | Digital Marketing for Education Little Foxes Marketing https://www.littlefoxesmarketing.com/blog/the-current-state-of-ai-and-seo-for-schools Synopsis: Noteworthy positions taken … Read more