This week’s higher education updates reveal exciting changes and challenges in marketing, retention, and professional education. From the rise of generative AI videos in recruitment to the importance of admissions-marketing collaboration, institutions are adapting to a fast-evolving landscape. Listen to this week’s roundup as a podcast: Key themes include the need for personalized outreach, the … Read more
This week’s roundup highlights evolving trends and challenges in higher education. From improving registration processes to AI’s growing role in shaping the learning experience, institutions are tackling critical issues to stay relevant and competitive. As we move into 2025, the focus remains on enhancing accessibility, personalizing experiences, and leveraging technology to meet students’ needs. Here’s … Read more
Is your university marketing strategy ready for 2025? As higher education marketers face increasing competition for prospective students.
This Week in Higher Education Marketing: Key Insights and Debates As the year begins, the world of higher education marketing has been reflecting on trends and strategies for 2025. From creating adaptable marketing plans to fostering student engagement and exploring the latest trends, here are some highlights and debates from this week’s articles. This was … Read more
The world of higher education marketing is evolving rapidly, with fresh strategies emerging every day. From creative social media campaigns to innovative offline tactics, colleges and universities are finding new ways to connect with prospective students. In this blog roundup, we’ve gathered some of the most insightful articles that explore the latest trends and ideas … Read more
The numbers are stark: college enrollment down, undergraduate numbers falling, and higher education institutions reporting significant student losses across the board. As someone tracking higher education trends for over a decade, I’m seeing unprecedented shifts in how prospective students approach their education decisions. College Enrollment Statistics: A Clear Downward Trend The data paints a sobering … Read more
LIsten to a podcast style conversation about this roundup thanks to Google’s NotebookLM. Preserving Your Website’s SEO and UX at The End of an OPM Company Partnership Carnegie Higher Ed on LinkedIn https://www.carnegiehighered.com/blog/preserving-your-websites-seo-and-ux-at-the-end-of-an-opm-company-partnership 2024-12-11T22:13:38.000Z Preserving Your Website’s SEO and UX at the End of an OPM Company Partnership Synopsis: Takeaways: Tweet: How to Enhance Local … Read more
Multi-Channel Marketing Strategies for Schools Diana Salazar https://www.higher-education-marketing.com/blog/mastering-multi-channel-marketing-for-school-enrollment-strategies-for-consistent-student-engagement 2024-11-27T17:09:34.000Z Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement Synopsis: Noteworthy Positions: Takeaways: Tweet: Note: This response has been generated based on a summary of the article and should be read as a starting point to further explore the original source. Strategic Marketing Best … Read more
Higher Education Marketing Blogs Roundup 2024-11-21 Maximize Digital Advertising For Language Learning Programs Diana Salazar https://www.higher-education-marketing.com/blog/maximizing-the-impact-of-digital-advertising-for-language-learning-programs 2024-11-20T14:23:24.000Z Maximizing the Impact of Digital Advertising for Language Learning Programs Synopsis: Background Resources: Noteworthy Positions: Summary with Takeaways: Tweet: Digital ads boost language learning 🌍💻📚 Use clear copy, visuals, & testimonials to maximize impact! #LanguageLearning #DigitalMarketing Drive Alumni … Read more
Higher Ed Marketing Blogs Roundup November 14, 2024 Higher education marketing is changing fast. To keep up, schools are adopting new approaches, focusing on audience needs, and crafting authentic messages that resonate. This roundup captures powerful insights and fresh tactics from top industry experts. You’ll find strategies that drive results—whether through full-funnel marketing, using social … Read more