Carnegie has released a set of Higher Education SEO Benchmarks for 2024. The data is a review of their own clients, so may not be as comprehensive as an external survey. It’s interesting, though, to see some of the areas where we might compare our own clients. Given the niche, Higher Ed, and the channel, … Read more
Some interesting themes in this week’s crop of Higher Education Marketing Blogs. The common themes across the article summaries are as follows: Tackle the three biggest challenges to your nursing program’s enrollment growth | EAB EAB https://eab.com/resources/blog/adult-education-blog/biggest-challenges-nursing-programs-enrollment-growth/ Synopsis: In this article, the author discusses the major challenges that nursing programs face when it comes to … Read more
A professional resume writer is a weapon in your job search arsenal. They understand how to showcase your skills and experience in a digestible and eye-catching way, helping you land more interviews and job offers quicker. Services offer one-on-one support, industry-oriented experts, and a satisfaction guarantee. They’ll highlight your achievements, avoid common pitfalls, and tailor … Read more
Summary: The articles cover various aspects of digital marketing in the higher education sector for the year 2024. They focus on key trends, strategies, and tactics that higher education institutions should adopt to stay competitive and effectively engage students. The main themes include the importance of digital marketing conferences, personalized marketing strategies, leveraging technology and … Read more
Navigating the world of higher education blogging is like being a ship's captain in uncharted seas; it's crucial to understand the currents beneath the surface – your audience. You're in control of your content, but how well do you know your readers? Are you aware of what they like, what they're looking for, or what … Read more
Did you know that 80% of high school students considering higher education turn to online resources for research? As a higher education marketer, it's crucial that you're not just present online, but are effectively engaging these students on your marketing blog. By crafting compelling content that resonates with your audience, leveraging SEO, and utilizing social … Read more
Is it true that the key to a successful higher education marketing blog lies in its content? You're crafting blog posts, hoping to engage prospective students, parents, and even faculty. It's not just about creating content; it's about creating the right content. Both the topics you choose and your approach to them can significantly influence … Read more
In the uncharted waters of higher education marketing, you might be overlooking a hidden gem: blogs. Yes, blogs. They're not just online diaries anymore. When used strategically, blogs can dramatically transform your marketing approach, drawing potential students to your institution like bees to honey. They can enhance your online presence, connect with prospects on a … Read more
In the ever-evolving landscape of higher education, it's not uncommon to feel a bit outpaced by the rapid acceleration of technological shifts. You're not alone if you've found it challenging to keep up with the latest trends, especially in the arena of education marketing. Personalized content, data-driven strategies, the increasing influence of social media, and … Read more
Have you ever considered the pivotal role that SEO analytics play in shaping the online presence of higher education institutions? As a professional in this sector, it's crucial that you grasp the ins and outs of tracking and improving performance using these invaluable tools. SEO analytics aren't just about boosting website visibility, they contribute to … Read more