Higher Education Marketing Blogs Roundup  2024-06-27

Common Themes Surprising Points Gen-Z: Mastering Education Marketing for the Digital Natives Higher Education Marketing https://www.higher-education-marketing.com/blog/decoding-gen-z-mastering-education-marketing-for-the-digital-natives Synopsis: Background resources: Takeaways: Guide to LinkedIn CTV Ads | Carnegie—Higher Ed Marketing & Enrollment Carnegie—Higher Ed Marketing & Enrollment https://www.carnegiehighered.com/blog/how-to-use-linkedin-ctv-ads Synopsis: LinkedIn, the professional networking platform, has introduced a new feature allowing advertisers to target its audience through … Read more

Higher Education Marketing Blogs Roundup  2024-06-20

Common themes: Surprising points: Top Ways to Market Higher Education Programs and Majors moderncampus.com https://moderncampus.com/blog/how-to-market-university-programs.html Synopsis: In this article, the author discusses strategies for effectively marketing university programs. They emphasize the importance of understanding the target audience and tailoring marketing messages to resonate with their needs and aspirations. The author also advocates for leveraging various … Read more

Higher Education Marketing Blogs Roundup  2024-06-13

Common Themes Surprising Points Mastering FAB in Education Marketing: Transforming Features into Student Success Stories Higher Education Marketing https://www.higher-education-marketing.com/blog/mastering-fab-in-education-marketing-transforming-features-into-student-success-stories Synopsis: Unique or Noteworthy Positions: Summary and Takeaways: The Best Content Marketing Strategies for Higher Education moderncampus.com https://moderncampus.com/blog/content-marketing-for-higher-education.html Synopsis: This article provides insights into the importance of content marketing for higher education institutions. The author highlights … Read more

Higher Education Marketing Blogs Roundup 2024-06-06

Common themes: Surprising points: Designing a High-Converting Admissions Funnel from Prospect to Student Higher Education Marketing https://www.higher-education-marketing.com/blog/mastering-the-art-of-enrollment-designing-a-high-converting-admissions-funnel-from-prospect-to-student Summary: This article explores the process of designing an admissions funnel that converts prospects into students in higher education institutions. It emphasizes the importance of understanding the student journey and implementing effective strategies at each stage of the … Read more