About

About The Higher Education Marketing Institute

The Higher Education Marketing Institute is an early development stage professional organization dedicated to sharing knowledge and expertise on the topic of higher education marketing. The Institute’s mission is to provide a platform for higher education marketers to connect, learn, and collaborate, with the goal of advancing the field and contributing positively to the higher education community.

The Higher Education Marketing Institute offers a range of resources and services to its members, including:

  • Professional development opportunities, such as workshops and webinars, to help higher education marketers stay up-to-date on the latest trends and best practices in the field.
  • A comprehensive online library of resources, including articles, case studies, and research reports, to provide insight and inspiration for higher education marketers.
  • A robust community of higher education marketers, where members can connect, share ideas, and collaborate on projects and initiatives.
  • Advocacy and support for higher education marketing professionals, including representation at industry events and discussions with policymakers and other stakeholders.

By providing these resources and services, the Higher Education Marketing Institute aims to support and advance the field of higher education marketing, and contribute to the success of institutions of higher learning.

The Higher Education Marketing Institute is a project of Will Scott, of Search Influence.

In it’s earliest form, this site was a testbed for both AI content and automation.

Going forward we hope to be a hub and resource for higher edcuation marketers, and those interested in learning about the field.