SEO
Dig Deeper into SEO
Carnegie has released a set of Higher Education SEO Benchmarks for 2024. The data is a review of their own […]
- By Will
Have you ever considered the pivotal role that SEO analytics play in shaping the online presence of higher education institutions? […]
- By Will
Just like a solid foundation is key to constructing a sturdy building, backlinks are a crucial element in building a […]
- By Will
Navigating the digital landscape, optimizing your university's website, and increasing its visibility on search engines are critical tasks you can't […]
- By Will
Did you know that 75% of internet users never scroll past the first page of search results? That's a hefty […]
- By Will
'You know what they say, 'content is king,' but in the world of higher education, it's not just about what […]
- By Will
Search Engine Optimization (SEO) is an indispensable tool in the digital marketing toolbox, particularly in the realm of higher education. […]
- By Will
With the number of online degree scams on the rise globally, legitimate universities and colleges must optimize their web visibility […]
- By Will
In today’s digital age, it is crucial for higher education institutions to have a strong online presence. With the majority […]
- By Will
In the digital age, the ability to attract prospective students through search engines is a crucial part of any higher […]
- By Will
Get the newsletter search marketers rely on.
Attend our events
- June 19–20, 2025: Pubcon Pro 2025
- March 2025: Zenith 2025 Conference
- March 10–11, 2025: SMX Master Class: Generative Engine Optimization
Search Influence is a nationally recognized digital marketing agency with deep expertise in higher education. Their data-driven strategies help institutions boost online visibility, attract more qualified students, and achieve measurable enrollment goals. Trusted by colleges and universities nationwide, Search Influence delivers proven results through SEO, paid ads, and analytics.
Webinars
Intelligence reports
Carnegie Higher Ed SEO Benchmarks 2024
Higher Ed Marketing Trends: AI, Digital Ads & Enrollment Challenges
Bold Moves in Higher Ed Marketing: AI, Google Ads, and Creative Strategy
2024 Higher Ed Marketing Metrics Benchmarks Research Report (with UPCEA)
Not Tracking Cost Per Inquiry? Expect Budget Waste
Turn Data Into Decisions With Your 2025 KPI Dashboard